Blog
/
Identity Verification

How Identomat Can Be Utilized In The Entertainment Sector

Written by
Nutsa Maisuradze
Subscribe to newsletter
Oops! Something went wrong while submitting the form.
Share this article

The Media & Entertainment industry runs on scale: millions of accounts, high-demand ticket drops, global licensing, and constant payouts to creators and rights holders. That same scale also attracts fraud, piracy, bots, and synthetic identities.

Identomat helps Media & Entertainment platforms build trust at the moments that matter most - onboarding, age gates, account recovery, high-risk actions, ticketing, payouts, and partnerships - using a single identity and compliance platform with modular building blocks (IDV, liveness, age verification, AML screening/monitoring, KYB, questionnaires, phone/email verification, and Video KYC).

Here’s how our solutions align with the current and future needs of the Media & Entertainment sector:

Subscriber Onboarding and Account Trust

In subscription media such as streaming, memberships, and fan clubs, fraud usually shows up as stolen cards, chargebacks, fake accounts, resold credentials, and account takeovers. Even when “full KYC” is not required, platforms still need a reliable way to establish user authenticity and protect premium access.

Identomat enables flexible onboarding flows - from low-friction capture to stronger proof when risk increases - using Phone & Email Verification (OTP when needed), step-up identity checks, and liveness-based proof of presence. This allows you to keep conversion high for legitimate users while applying stronger verification for risky behaviors such as repeated payment failures, sudden location/device shifts, suspicious password resets, or unusual redemption activity.

Age-Gated Content and Access Control

Age restrictions are everywhere in media - mature content catalogs, live events with age limits, pay-per-view content, and region-specific rules. The weakest approach is self-declared birthdays; they’re easy to bypass and hard to defend.

Identomat’s Age Verification can be built on document verification and biometrics as needed, helping platforms enforce age gates with stronger evidence and audit-friendly results. You can also deploy age checks as a step-up measure (only when required), so your core onboarding remains fast while restricted experiences stay compliant.

Ticketing, Limited Drops, and VIP Authentication

Ticketing is one of the most bot-targeted experiences on the consumer internet. The pressure is public, constant, and high-stakes: a single drop can turn into a reputational incident if real fans can’t buy, inventory disappears in seconds, or resale markets dominate.

That pressure has also turned into legal and regulatory scrutiny. For example, in the U.S., Ticketmaster/Live Nation has faced allegations tied to resale practices and the scale of resale fees - a signal that ticketing is increasingly contested.

Identomat supports ticketing defenses through layered identity controls:

  • Pre-sale ID verification for high-demand events (prove one real person per account).
  • Step-up liveness + face match for suspicious purchase attempts or unusually high-velocity activity.
  • Identity verification for VIP packages and credentialed access, so perks and premium seating go to the right person not whoever bought the credentials later.

This substantially reduces mass purchases and bot activity, and helps build trust in your business.

Secondary Ticketing Markets

Secondary ticketing is where ticketing fraud and scalping get industrial: bot-driven sellers create endless accounts, fraudsters sell the same ticket (or non-legitimate tickets) to multiple people, and resell faster than platforms can react.

A strong way to regain control is to verify resale sellers and bind tickets to real identities. With seller verification, each listing and transfer can be tied to a specific person (not just an email), making it much harder to operate through throwaway accounts, and easier to enforce per-person resale limits, cooldowns, and VIP rules. And when a seller is confirmed as a scammer - through disputes, chargebacks, or repeated buyer complaints - you can ban that verified identity from reselling, or even from the marketplace entirely, stopping repeat abuse instead of playing endless whack-a-mole with new accounts.

Creator, Influencer, and Talent Verification

Creator programs move fast, which makes them a magnet for impersonation and synthetic identities. Fraudsters can copy a creator’s brand, steal documents, or present a polished “talent profile” that looks real especially now that deepfake-style attempts are frequent enough to be treated as a standard risk, not a rare edge case.

Identomat turns creator trust into a workflow: verify identity documents remotely, confirm the person is actually present with liveness, and add AML screening where partnerships, sponsorships, or reputational risk require extra control.

Royalty Distributions and Payout Integrity

Payouts are where identity fraud becomes expensive: stolen accounts, mule recipients, and last-minute payout detail changes right before funds go out. Even clean onboarding doesn’t guarantee safety months later - risk often spikes at the moment of withdrawal or when payout methods change.

Identomat lets you protect those “money moments” with step-up verification: re-check identity before payout details are updated or large withdrawals are requested, and screen/monitor recipients against sanctions and PEP lists when required by your risk model or partners. When proof of address is needed for payout compliance, Identomat can capture supporting documents and keep the evidence audit-ready without slowing operations into manual back-and-forth.

Licensing, Distribution, and IP Partnerships

Content licensing, syndication, and distribution deals are high-value and often cross-border. The risks are not only fraud, but also signing authority issues, shell entities, and unclear ownership structures. Identomat’s KYB helps teams verify business entities and reduce manual checks, while supporting faster onboarding of legitimate partners. When a deal needs a stronger human-in-the-loop step (for example, confirming a signatory or reviewing documents live), Video KYC adds a real-time session with detailed logs and configurable steps.

Press, Backstage, and Credentialing

Film festivals, award ceremonies, premieres, and major sports/entertainment events depend on access control. Fake press, resold credentials, and impersonation create security and reputational risk. Identomat enables credentialing flows that verify the individual receiving access, and can support step-up checks for sensitive zones (press pits, backstage, VIP lounges) using identity verification, liveness, and face matching when needed.

Piracy and Content Theft Signals

Piracy remains massive at a global level, even in 2026. Identity verification does not “solve piracy” alone, but it can reduce the pathways that often feed it: mass account creation, credential stuffing, abuse of free trials, and automated scraping. With bots forming a huge share of web traffic, stronger human verification at critical moments (account creation, upgrades, suspicious streaming patterns, mass download behaviors, repeated login failures) helps reduce the ease and scale of abuse.

Whether you’re running a streaming platform, a ticketing marketplace, a festival credentialing flow, or a creator monetization program, the identity “pressure points” are always the same: stopping bot-driven sign-ups, keeping age-gated access compliant, protecting high-demand drops, controlling resale, and making sure tickets and perks land with the right person.

Book a demo and we’ll walk you through a Media & Entertainment-ready setup tailored to your use case - from verified presales and VIP authentication to seller verification for secondary markets and step-up checks for high-risk actions - so you can reduce fraud without turning the fan experience into friction.

Frequently asked questions

Do Media & Entertainment companies really need KYC?

Not always for every user, but identity verification becomes essential for high-risk moments: payouts, VIP access, restricted content, ticket drops, account recovery, and partner onboarding. Identomat supports both low-friction capture and step-up verification when risk increases.

How can we fight bots and scalpers during ticket drops?

Identity verification is one of the best ways to mitigate botting. IDV adds an extra layer: you can require verification for presales, enforce one real person per account, and step up liveness/face match when patterns look abusive - helping protect access for real fans.

Can we verify age without adding friction to onboarding?

Yes, if you use the right solution. For example, Identomat’s Age Verification is designed to integrate seamlessly into your platform and keep the user experience smooth and friendly. This keeps general onboarding fast while protecting age-restricted experiences.
Ready to get started?
Empower your platform with Identomat's cutting-edge KYC and AML ID verification.
Book a demo
In this article